Client: Eng. Mishary Alyahya Real Estate
Market: Saudi Arabia
Scope: Bilingual (Arabic/English) real estate website, built and populated on Odoo
The Problem
A real estate developer with live projects on the ground and zero digital presence to match. No website that reflected the scale of their work. No way for a buyer researching a project to find accurate, professional information in their own language. In real estate, that gap costs leads. Buyers research before they call.
What We Did
We didn't start with design. We started with content, because a real estate site is only as good as the information behind it.
- Extracted and structured project data across the client's active developments, turning scattered source material into a coherent site architecture.
- Wrote original marketing copy for each project and neighborhood, including a full profile, positioning, lifestyle, access, and investment case, not just a listing of specs.
- Translated everything into Arabic, properly not machine-translated filler, but copy that reads like it was written for a Saudi buyer, because it was.
- Built and populated the site on Odoo, using the platform's website module to give the client a single system for content, leads, and (eventually) sales instead of another WordPress site bolted onto their CRM.
Why Odoo
Real estate companies don't need a brochure site. They need a system. Odoo let us connect the website directly into the same backend that can eventually handle CRM, leads, and project tracking so the site isn't a dead end, it's the front door to the business.
The Result
engmalyahya.com a live, bilingual site where every project has real content in both languages, built on infrastructure the client can actually grow into. Not a placeholder. Not a template with the logo swapped in. A working asset.
The OxtonGrid Take
Most agencies treat real estate content as an afterthought. Stock photos, generic copy, a contact form. We treated it as the product. The site works because the content underneath it does the job a good salesperson would: explain the project, build the case, speak the buyer's language. Literally.